I am a former professional cyclist from Denmark and where one of the biggest international talents. With 5 national championships and a top 7th place at the World Championships + a top 10 finish at the world ranking for men under 19 in 2004 - I honestly believed I should spend the rest of my life in the Tour de France peleton. A knee injury forced me to stop my sports career and change my dreams. Instead our founded Figata Ciclismo - A company selling designer cycling apparel to 29 different countries in the world.
Responsible for the overall growth on the European market. Working with UX/CRO Design, Marketing and eCommerce strategy. AnnóAnno is a clothing subscription startup for the fashion plus size segment.
Rosemunde is a top 10 Danish fashion brand for women. I was responsible for all online sales activities on the B2C and B2B shop. I also worked with UI Design and had a large focus on brand SEO and paid media strategy.
A company with a lot of potential. Driven in my spare time but I have not yet invested the time and money it takes to make it the market leader it could be. Selling to B2C in 29 countries. Figata are designing cycling apparel and selling it online.